BEYONCE IS NEW FACE OF H&M | FASHION FOCUS

It seems Beyoncé's star power is just rising and rising, with her AMAZING perfromance at the Superbowl, her advert for Pepsi showing off all of dance skills from past and present, and now this: starring in H&M's new campaign.

The singer stars in the Swedish retailer's new campaign modelling her super toned body, and a series of bikinis and beachwear inspired by her individual style. A rep for the brand stated that she gave "personal input on the pieces seen in the campaign" - nice to see she's had an input in the collection, and not just modelling for the sake of it. The summer campaign also features a bikini from the H&M for Water collection, which raises money for WaterAid.

PRIMARK'S SWIMWEAR COLLECTION 2013 | FASHION FOCUS

To be honest, these new pictures of Primark's 2013 swimwear collection have made me quite sad... When is it going to get sunny in England? It's supposed to be spring isn't it? Why is it sooooo cold?

Full of tribal prints and Ibiza-ready neons, the collection is perfect whatever your summer plans. And because it's Primark it's all super affordable, with prices starting from as little as £3! So now you've an excuse to pack a different bikini for every day of your holiday, if you can fit them all in next to all your other clothses. However, at 3 quid is does beg the question, are they good quality? And for a girl with small boobs like me I need a bikini that will enhance what little I've got.